✨ Engagement Module – Overview
The Engagement Module (“Engag”) captures and quantifies every meaningful interaction a student has with the university—academic, co‑curricular, and social. By turning these touch‑points into actionable insights, the module empowers staff to nurture a vibrant, inclusive campus experience that keeps students connected, motivated, and progressing.
Aim: Transform raw interaction data into clear signals that trigger timely outreach and personalized support.
🎯 Core Objectives
| # | Objective | Why It Matters |
|---|---|---|
| 1 | Monitor Engagement – log lectures, LMS clicks, club events, advising visits | Early dips often precede withdrawal. |
| 2 | Visualize Trends – heat‑maps & streak charts | Faculty can spot quiet fade‑outs fast. |
| 3 | Nudge & Notify – send push/email/SMS nudges | Gentle reminders improve participation. |
| 4 | Gamify Participation – badges & leaderboards | Positive reinforcement boosts morale. |
| 5 | Integrate Feedback – quick polls & pulse surveys | Gives students a louder voice. |
🛠️ Feature Highlights
- Unified Event Stream: LMS, SIS, attendance scanners, mobile apps, and social platforms feed a single engagement timeline.
- Smart Thresholds: Rule‑based & ML‑assisted flags (e.g., “3 missed labs + no portal login in 7 days”).
- Advisor Dashboards: Dynamic lists of students needing follow‑up today.
- In‑App Nudges: Low‑effort actions (thumbs‑up, micro‑surveys) baked into mobile & web portals.
- Privacy‑First Analytics: FERPA/GDPR‑aligned data handling with role‑based access.
👥 Primary Users
| Role | Key Benefit |
|---|---|
| Academic Staff | See at‑risk engagement patterns early. |
| Student Advisors | Trigger timely check‑ins & interventions. |
| Students | Track personal engagement streaks. |
| Admins | Measure program‑level participation ROI. |
📈 Success Metrics
- Weekly Active Student % (WAS)
- Average Engagement Score Δ (first → midterm)
- Nudge-to-Action Rate
- Club/Event Attendance Lift
- Retention Correlation (Engagement vs. Persistence)
🔗 Quick Links
- Figma: Engag UI Kit
- Storybook: Engagement components
- JIRA Epic: RET‑ENG‑101